Agricultural Marketing Company Ltd. (Pran)

PRAN, or Program for Rural Advancement Nationally, was established in 1980 and has since evolved into the largest processor of fruits and vegetables in Bangladesh. Pioneering contract farming in the country, PRAN GROUP directly sources raw materials from farmers and processes them using advanced machinery to produce hygienically packed food and beverage products at multiple factories. The company actively supports contract farmers, helping them achieve higher crop yields and fair prices. Headquartered in Dhaka, PRAN GROUP has a management approach that adapts to environmental and cultural changes. The company attributes its success to a competent team of hands-on managers and dedicated employees, considering them its most valuable asset.